Privacy Policy

This Privacy Policy explains what personal information we collect, how we use it, how we protect it, and the rights you have regarding your information when you visit our website or interact with Agricenex.

Company Information

Information We Collect

Depending on how you interact with our website, we may collect the following information:

Information you provide directly

• Full name
• Company or organisation
• Job title
• Email address
• Telephone number
• Country and region
• Physical address (where applicable)
• Information submitted through contact forms
• Product enquiries
• Technical support requests
• Distributor application information
• Any additional information voluntarily provided through forms or correspondence

Information collected automatically

When you visit our website, we may automatically collect certain technical information, including:

• IP address
• Browser type and version
• Operating system
• Device information
• Referring website
• Pages visited
• Time spent on pages
• Date and time of visits
• General website usage statistics

This information helps us improve our website and services.

Google Analytics

Our website uses Google Analytics to help us understand how visitors use our website. Google Analytics collects anonymous information including:

• Pages visited
• Time spent on pages
• General geographic location
• Device type
• Browser information
• Website interactions

This information is used solely to improve the performance, functionality and user experience of our website.

Google Analytics may place cookies on your device. You can disable cookies through your browser settings or opt out of Google Analytics using Google’s browser add-on.

How We Use Your Information

We may use your personal information to:

• Respond to enquiries
• Provide customer support
• Prepare quotations and proposals
• Process orders
• Provide information regarding Agricenex products and services
• Respond to technical support requests
• Process distributor applications
• Assess potential distribution partners
• Communicate regarding distributor opportunities
• Improve our products and services
• Improve website functionality and user experience
• Conduct internal business analysis
• Comply with legal and regulatory obligations
• Protect the security and integrity of our business

We only process personal information where there is a lawful basis to do so.

Distributor Applications

If you apply to become an Agricenex Authorised Distribution Partner or distributor through our website, we may collect and process information provided in your application for the purpose of:

• Assessing your suitability as a distribution partner
• Verifying business information
• Conducting due diligence where appropriate
• Communicating regarding your application
• Managing the distributor selection process
• Maintaining records relating to distributor appointments

Submission of an application does not create any obligation on Agricenex to appoint a distributor.

Newsletter and Marketing Communications

If you subscribe to our newsletter or marketing communications, we may use your contact information to send updates regarding:

• New products
• Product developments
• Industry news
• Company announcements
• Events
• Technical information
• Promotional communications

You may unsubscribe at any time by using the unsubscribe link contained in our emails or by contacting us directly at info@agricenex.com. We will not send marketing communications where prohibited by law.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience. Cookies may be used to:

• Remember your preferences
• Improve website functionality
• Analyse website traffic
• Measure website performance
• Understand visitor behaviour
• Improve website security

You may disable cookies through your browser settings. Please note that some website features may not function correctly if cookies are disabled.

Sharing Your Information

Agricenex does not sell your personal information. We may share personal information only where necessary with:

• Website hosting providers
• Cloud service providers
• IT service providers
• Email service providers
• Professional advisers
• Payment providers (where applicable)
• Regulatory authorities where required by law
• Law enforcement authorities where legally required

All service providers are required to maintain appropriate safeguards to protect your information.

International Data Transfers

Some of our service providers may store or process information outside South Africa. Where this occurs, Agricenex will take reasonable steps to ensure appropriate safeguards are implemented to protect your personal information in accordance with applicable law.

Information Security

Agricenex takes reasonable technical and organisational measures to protect personal information against:

• Unauthorised access
• Unauthorised disclosure
• Loss
• Misuse
• Alteration
• Destruction

These measures include appropriate physical, electronic and administrative safeguards. While we strive to protect your information, no method of internet transmission or electronic storage is completely secure and we cannot guarantee absolute security.

Data Retention

We retain personal information only for as long as reasonably necessary to:

• Fulfil the purposes for which it was collected
• Meet legal obligations
• Resolve disputes
• Enforce agreements
• Maintain appropriate business records

When information is no longer required, it will be securely deleted or anonymised where appropriate.

Your Rights

Subject to applicable law, you may have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of personal information where legally permitted
• Object to certain processing activities
• Withdraw consent where processing is based on consent
• Request restriction of processing where applicable
• Lodge a complaint with the Information Regulator of South Africa

To exercise these rights, please contact us using the details provided below.

Third-Party Websites

Our website may contain links to third-party websites for your convenience. Agricenex is not responsible for the privacy practices, security or content of those third-party websites. We encourage you to review their privacy policies before providing any personal information.

Children’s Privacy

Our website and services are intended for business and professional users. We do not knowingly collect personal information from children under the age of 18. If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.

Changes to this Privacy Policy

Agricenex may update this Privacy Policy from time to time to reflect changes in legal requirements, technology or our business practices. The latest version will always be published on this page together with the updated effective date. We encourage visitors to review this Privacy Policy periodically.

Contact Us

If you have any questions regarding this Privacy Policy or how Agricenex processes personal information, please contact us:

Consent Statements

The following statements accompany the relevant forms on our website: